Future Glamour: Did George Lucas Read Vogue?

While doing research in back issues of Vogue, I found this familiar-looking ad from 1974, three years before the debut of Star Wars. Of course, unlike Star Wars, which supposedly took place "long, long ago," Quathra is "a luxury fabric from the [oh so glamorous] 21st century." In the actual 21st century, Qathra (no u) is a coffee house in Brooklyn--an institution, not to mention a locale, not envisioned by 20th-century futurists. (The textile company appears to have canceled its trademark in 1982.)

Quathra luxury fabric from 21st century 8:74 ad