STET, INDEED
Something tells me Florence King, whose work I've enjoyed since high school, won't like this NRO ad for her new book, STET:
The ad is animated, rotating among three books, so you may have to wait to see the ad for King's book. (I pulled the graphic from the page for David Frum's Diary.)
For those still unsure about the point of this post, here's another hint, courtesy of the book's description page:
By the way, as to the book's title, our favorite Misanthrope explains that "STET" is "Latin for 'let it stand,' a proofreading term that means 'Don't change the author's wording,'" while "Damnit" is one of Miss King's "milder expressions when dealing with proofreaders."
Take another look at the ad. Maybe it's the proofreaders' revenge.